The principles I use in all my businesses, including Lanterns.app

5 lanterns

Build Positive: Build something that contributes positively to society, that makes a positive change to people or businesses.
Integrity: Be honest, and trustworthy. No deception, no deceptive language, no pretending, which means no duplicitous marketing either.
Your Data is Yours: In particular, this means we have no intention of selling it, of exposing it directly to third parties and so on. While future features may include AI, even that is not about selling your data or exposing it - but about building bespoke personal features for you.
Subscription Pays: We’re a subscription business, and we’re not free. Not being free means we don’t have to sacrifice ourselves by selling your data, for example. We have a secure source of income that lets us grow and build and live, without making your data a product.
No Walled Garden: Don’t trap people. Provide easy ways to export data, within reason. We don’t want to be this prison for your ideas.